Food Dudes is a healthy eating programme,
designed to encourage children to eat more fruit and vegetables.
Become a Food Dudes School
What is Food Dudes?
The EU School Fruit and Vegetable Scheme is delivered to primary schools in Ireland through the Food Dudes Healthy Eating Programme.
Food Dudes uses Repeated tasting, Rewards and Role modelling to encourage positive attitudes towards fruit and vegetables.
The new programme is delivered on a continuous cycle in schools.
Food Dudes uses packaging described by the supplier as compostable and sends it through the programme’s designated collection process, to deliver fresh fruit and vegetables and educational materials to pupils taking part nationwide.
1675
There are more than 1600 schools currently taking part in 2022/23
1
More than one million children have participated in Ireland
3.1
Over 3.1 million portions of fresh fruit and veg delivered in 2022-2023
4x
In the cited evaluation sample, the proportion of junior pupils bringing vegetables to school increased by more than four-fold following the programme.
Food Dudes Gallery
The Food Dudes Healthy Eating Programme is managed by Bord Bia in Ireland and is funded by the Department of Agriculture, Food and the Marine with support from the European Union under the School Fruit and Vegetables Scheme. The programme was first developed by the Food Activity Research Unit, School of Psychology at Bangor University, Wales. Copyright © 2004 © 2009 © 2013 Bangor University. University.